• Employment Type: Full Time (35 hours per week)
• Duration: Fixed Term Contract until Dec 2027
• Remuneration: Level 6 $103k + 17% superannuation & leave loading
• Location: Kensington NSW (Hybrid Flexible Working)

Why your role matters

The Marketing & Digital Experience portfolio drives innovative engagement across four key areas: Marketing & Content, Digital Experience, Strategy & Performance, and Future Student Recruitment, with operations also extending to offshore teams in China and India.

We are seeking a Content & Marketing Specialist (Academic Calendar) to join the Marketing & Content team, focused on Future Students within the Division of the Deputy Vice-Chancellor Education and Student Experience (DVCESE). In this role, you will lead the planning and execution of search engine optimisation (SEO) strategies and related marketing activities to attract and recruit future students. Reporting to the Future Students Marketing Lead, this position offers the opportunity to contribute to high-impact initiatives that directly support student growth and engagement.

Specific accountabilities include:

• Contributing actively to the Marketing & Content team—delivering customer centric service, collaboration, and continuous improvement.
• Support the Head of Future Students Marketing & Content to deliver effective search and content related strategies as well as implementation.
• Create, edit and monitor ongoing search content including prospective student lead capture, nurture communications and conversion campaigns.
• Provide reports and analysis on search and content marketing activity against established performance metrics and identify optimisation opportunities.
• Use Siteimprove, Adobe Experience Cloud and partner with our paid media agencies to identify keywords, optimise content and advertising and ensure best practice SEO.
• Writing and publishing web content aligned with technical, legal, and brand standards
• Supporting the Marketing Architect on the academic calendar transformation work plan.
• Coordinating content development: search insights, fact-checking, sourcing, and crafting compelling copy for Future Student audiences
• Publishing via Adobe Experience Manager and UNSW sites, leveraging automation tools (content & experience fragments)
• Monitoring and reporting on web performance metrics to drive ongoing optimisation

About You:

• A relevant tertiary education with demonstrated experience working with SEO and content marketing, or an equivalent level of competency gained through any combination of education, training or experience. Experience with an agency or large matrix organisation is preferable
• Digital marketing experience including understanding of marketing automation, SEO optimisation and customer lifecycle marketing. Experience working with Adobe stack or equivalent enterprise level marketing solutions is essential. Understanding of digital content systems and automation; experience with AEM, Wrike, Trello, SEMRush, Siteimprove, or Figma is a plus
• Sound stakeholder management skills, with the ability to liaise effectively with a range of stakeholders.
• Outstanding organisational skills and the ability to work collaboratively across a matrix organisation, ideally with experience of Agile Ways of Working.
• An understanding of and commitment to UNSW’s aims, objectives and values in action, together with relevant policies and guidelines.

For further details on role responsibilities and skills & experience required, refer to the position description found under the position listing on Jobs@UNSW

Benefits and Culture:

People are at the core of everything we do. We recognise it is the contributions of our staff who make UNSW one of the best universities in Australia and the world.

Our benefits include:

• Flexible working options.
• Career development opportunities.
• 17% Superannuation contributions and additional leave loading payments.
• Additional 3 days of leave over Christmas period.
• Discounts and entitlements (retail, education, fitness).

For further details on the benefits, please visit https://www.jobs.unsw.edu.au/lifestyle-benefits

Pre-Employment Checks

Aligned with UNSW’s focus on cultivating a workplace defined by safety, ethical conduct, and strong integrity, preferred candidates will be required to participate in a combination of pre-employment checks relevant to the role they have applied for.

These pre-employment checks may include a combination of some of the following checks:-

• National and International Criminal history checks
• Entitlement to work and ID checks
• Working With Children Checks
• Completion of a Gender-Based Violence Prevention Declaration
• Verification of relevant qualifications
• Verification of relevant professional membership
• Employment history and reference checks
• Financial responsibility assessments/checks.
• Medical Checks and Assessments

Compliance with the necessary combination of these checks is a condition of employment at UNSW.

How to Apply: Submit your CV & cover letter addressing the key selection criteria (no more than 2 pages) before 11.55pm Sunday 12th April 2026. Please note: Sponsorship is not available for this role, valid Australian working rights are required on application.

Job queries contact: Chloe Gane, Talent Acquisition Consultant E: chloe.gane@unsw.edu.au (applications to the address cannot be accepted, please apply online)

UNSW is committed to equity diversity and inclusion. Applications from women, people of culturally and linguistically diverse backgrounds, those living with disabilities, members of the LGBTIQ+ community; and people of Aboriginal and Torres Strait Islander descent, are encouraged. UNSW provides workplace adjustments for people with disability, and access to flexible work options for eligible staff.