Public Relations Executive | The Star Gold Coast
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Job no: 533680
Work type: Maximum Term Full Time
Location: Gold Coast
Categories: Corporate/Property Support, Events & Entertainment
Are you our next rising star?
Continue your career with us as the Public Relations Executive at The Star Gold Coast.
Since 2014, The Star Gold Coast has undergone a remarkable evolution. Our mission, to create fun at trusted destinations, has resulted in an unparalleled experience. Guests indulge in lavish stays at The Star Grand's revamped five-star hotel rooms, the opulent suites of The Darling, and Australia's pioneering Dorsett Hotel. Culinary delights await at award-winning venues including Nineteen at The Star, Kiyomi, and Mei Wei. Entertainment options are abound with live concerts, theatre performances, Events Centre gatherings, outdoor "Live on the Lawn" events, and world-class DJ sets at Atrium Bar. The Star Gold Coast is where relaxation seamlessly intertwines with thrilling entertainment.
As our Public Relations Executive, reporting to the Partnerships & Public Relations Manager, you will drive earned media coverage that enhances The Star Gold Coast’s reputation by driving awareness of key partnerships and activations through strategic storytelling, content creators and media engagement.
This is a fantastic opportunity where you will shape the voice of one of Australia’s premier entertainment destinations, working across high-profile events and activations.
Please note that this role is a 12-month contract.
A few of your responsibilities:
- Develop and pitch consumer-focused media stories aligned with brand priorities
- Manage external PR relations to amplify resort initiatives and strategic partnerships
- Coordinate media opportunities including interviews, photo shoots, and events
- Build and maintain strong relationships with media, talent and influencers to generate a drumbeat of positive coverage and content
- Monitor media coverage and prepare monthly PR performance reports
What we are looking for:
- Extensive experience in consumer Public Relations or MarComms
- Exceptional written and verbal communication skills
- Experience in tourism, hotel, or hospitality field
- Established media and influencer network
- Understanding of local and national media landscape, pop culture and trends
- Bachelor of Business/PR/Media or related discipline, highly regarded
About you:
You’re a natural storyteller with a flair for creating compelling content that resonates. You thrive in fast-paced environments, balancing deadlines and media/influencer opportunities with ease. Your ability to build relationships, identify trends and secure positive and meaningful attention makes you a trusted voice for our brand.
Your role will be pivotal in shaping the success of our Public Relations strategy at The Star Gold Coast. Join us in making a difference.
Please be aware that eligibility checks are required as part of the recruitment process and ongoing employment for this position.
Continue to SHINE at The Star.
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Advertised: E. Australia Standard Time
Applications close: E. Australia Standard Time
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